Set Up a Membership

Memberships require Stripe Connect. Go to your dashboard, open the Payments tab, and confirm your Stripe account is connected. Your members' payments flow directly to your Stripe account — OwnYour is never in the middle.

Setting up Stripe for the first time? See Connect Stripe.

In your dashboard, go to the Members tab and click + Add Membership. Give your membership a name, set the price, choose the billing interval (monthly or annual), and add a description. Upload a thumbnail image if you have one — it appears on your store.

Your price is what your member pays per billing cycle. OwnYour takes nothing from it.

In the product edit modal, find the Spotlight URL field. Enter a short, memorable word — like members or tribe. This creates a direct link at yourname.ownyour.store/members.

Share this link in your Instagram bio, TikTok profile, or during a live. Visitors land directly on your membership offer, with your full store visible below.

Your membership is live on your store the moment you save it. Share your store link — or the spotlight URL — and your audience can subscribe immediately.

When someone subscribes, you receive an email notification and they appear in your Members tab within a few seconds of their payment confirming.

Your Members tab shows your MRR (monthly recurring revenue), active member count, churn rate, and more — updated every time you open the tab. Your Home tab has a Memberships chart showing MRR over the last 90 days.

Export your full subscriber list as a CSV at any time from the Members section.

Your member portal has its own appearance controls, separate from your store theme. Open the Members tab, scroll to Portal Appearance, and choose from five presets. Each preset sets the background, card, and accent colors together. Dial in your own hex values to match your brand exactly. Save, and your members see the update on their next visit.

See The Member Portal for a full overview of what your members see.

Send a message to one member or everyone at once from the Messages section in your Members tab. Type your message, choose a recipient, and decide whether to also send it to their email inbox. Your message appears in their portal the next time they log in.

Members can reply directly from their portal. Their reply comes back to your dashboard under the original message, with a reply count indicator so every reply stays visible.